Designed Moments: Leadership That Outlasts the Event
Event professionals are experts at creating memorable experiences. They anticipate challenges, navigate constant change, and bring countless moving pieces together to make extraordinary moments possible.
But their greatest work isn't the event itself. It's the leadership behind it. Every conversation, decision, challenge, and response under pressure shapes more than an event, it shapes teams, builds trust, develops confidence, and influences the people around them.
In this engaging and inspiring keynote, leadership expert Annie Frisoli invites event professionals to look beyond timelines and logistics to discover the lasting impact of intentional leadership. Through humor, storytelling, audience interaction, and practical leadership insights, participants will explore how the everyday moments of leadership become the ones that leave the greatest legacy.
Because while every event eventually comes to an end, the leaders we develop, the cultures we strengthen, and the moments we create continue long after the final attendee leaves.
Annie Frisoli is the founder and CEO of Creating Community LLC, a nationally recognized keynote speaker, leadership consultant, and Certified Festival & Events Executive (CFEE). A former award-winning university instructor with nearly 20 years in higher education, Annie helped shape the next generation of event professionals while teaching parks, recreation, tourism, and event management.
Today, she partners with associations, municipalities, nonprofits, and organizations across the country to facilitate strategic planning, leadership development, and organizational culture initiatives. Annie is the author of Leadership by Design: 24 Intentional Actions to Inspire Great Leadership and creator of the Designed Not Default leadership framework.
Known for her high-energy presentations, relatable storytelling, and practical takeaways, Annie inspires audiences to think differently, lead intentionally, and create an impact that lasts long after the event ends.