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Arriving at the Bottom Line: Event Budgeting & Budget Management

Date: Nov 07, 2026
Time: 10:45 AM - 12:15 PM
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A successful event starts with a solid budget. In this session, we’ll explore how to build and manage an event budget that serves as both a planning tool and a roadmap for financial success. From establishing goals and spending priorities to projecting revenue, tracking expenses, and adjusting as circumstances change, you’ll gain practical strategies to make informed decisions and keep your events on track and within budget.

Learning Outcomes:
  • Recognize why an event budget is an essential planning and management tool.
  • Define the basic characteristics and types of event budgets. Identify who is responsible for creating, approving, monitoring and modifying a budget.
  • Establish guidelines, priorities, goals and benchmarks before spending begins.
  • Build a practical event budget using projected revenue and expenses.
  • Monitor actual performance and reforecast as conditions change.
Kasey Allen brings more than 20 years of experience in the event industry, including serving as Executive Director of a county fair and producing everything from large-scale music festivals to multi-week holiday events and corporate retreats. As founder of Gilded Leaf Productions, she specializes in talent booking for events and venues, stage management, and live event production. Kasey combines a passion for live entertainment with hands-on experience bringing events to life.
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Schedule

Arriving at the Bottom Line: Event Budgeting & Budget Management
Nov 07, 2026 | 10:45 AM - 12:15 PM
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